Author Nick: Anthony Wayne
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North Pole – Who’s the greatest businessman of all-time? No, it’s not Henry Ford, nor is it John D. Rockefeller. Bill Gates? Donald Trump? Richard Branson? Mark Zuckerberg? Give me a break. The greatest businessman of all time is, without a doubt, Santa Claus. Think about it. His customers return year after year. He has [...]
Information is never enough and has no end to it. In this era where everybody is trying to keep tab on the happenings around the world, mobile phones are proving to be a boon that keeps you informed on the go and at any time of the day or night. Mobile marketing is providing the [...]
Box Office is not always thronged by the viewers. More often, it goes through a slump. Movies that are well advertised or have famous producer, director or actor easily attract viewers. The rest of all releases are slow starters or not crowd pullers. That makes running a movie theatre a business with ups and downs. [...]
Be it jewelry or laundry, every business has its own set of competitors and their number is constantly on the rise. The aim of every business is to garner more and more profits everyday. But given the large number of competitors vying for their share, small businesses are in for some drop in their earnings [...]
Before we get head on into the pizza stuff, it will be interesting to look at the following facts:* The size of Pizza industry is over $30 billion per year. * Every day approximately 100 acres of pizza are consumed by Americans alone.* The consumption rate comes to about 350 slices per second.* There are [...]
A good business is always measured in terms of Return on Investment. ROI signifies the effectiveness of any business strategy. How much you invested and how did it turn up is all that decides the profits earned in a business. As far as advertising is concerned, ROI can simply be put as the amount of [...]
With the number of cell phone users always on the rise, mobile marketing is the most effective tool for getting your services across to your consumers. And with the advancement in mobile technology, the usefulness of cell phones is not just restricted to communication; they have now become a money saving device, especially through the [...]
With so many people using cell phones today, mobile marketing is the key to success for your organization. Mobile advertising is an effective way to connect with your consumers. Mobile marketing opens up a one-to-one dialogue and relationship with customers anytime, anywhere. Mobile marketing has caught the imagination of all advertisers. Today, customers are flooded [...]
One of my friends was thinking of buying a new car for quite some time. However, with so many options available and with not much information on a particular model, he was delaying his decision. A few days ago, while he was driving back home from office in his old car, he saw a billboard [...]
Professional sports teams always have to find new methods to connect, communicate and monetize their audience base. At the same time, their advertisers need new, communicative media opportunities that provide clear results. Mobile marketing provides a solution to both the professional teams and the advertisers. Mobile advertising provides sports team with an effective, quick, and [...]
With the number of cell phone users in the US crossing 200 million, it is obvious that the mobile marketing company has figured out a way to get their messages across to the cell phone users. Mobile marketing is one of the best ways for restaurants to build a deeper and stronger relationship with their [...]
The most significant advantage of mobile marketing or text messaging is its immediacy. Today most people carry their cell phones with them at all times. So when a text message is sent, it is guaranteed that it has reached its target audience, no matter where they are. Mobile marketing is a great way to connect [...]
Today, as cell phones have become an inseparable part of our lives, the mobile marketing company has developed a very interactive marketing technique in the form of text messaging service. People carry cell phones with them 24-hours a day and mobile marketing has become a very significant way to endorse nightclubs, bars, cafes and social [...]
What do you take with you when you walk out of your house in the morning? Definitely, a cell phone! In the US, cell phones have now surpassed internet connections. Getting in touch with people via emails is now a thing of the past. Today, almost 50% of written communication is done via text messaging. [...]
The introduction of mobile marketing has changed the way people do business today. As people carry cell phones with them at almost all times of the day, they are always within the reach of marketers, and mobile advertising companies are making the best use of mobile technology to reach their potential customers. A recent study [...]
Our lives have changed for the better because of the introduction of various technologies. The first revolution was brought in by the computers and now, the mobile phones and the mobile based applications are all set to make a major impact on our lives. Although the economic slowdown is doing its best to retard auto [...]
Consumers are a busy lot. They do not have time to wait for the right product to reach them. They often pick up the best from the available range. Many a times, they are not even aware about a new product that has hit the shelves. What if you have a product to be sold [...]
An effective advertising is the one that can convey the precise message to the maximum number of customers with minimum efforts. Advertising agencies are finding out more innovative ways to grab viewers’ attention and convince them to become a customer. Modern day market is an open playing field for the businesses; and an effective advertising [...]
Text message solution for mobile marketing has gone far and wide. It has left no mobile unturned in order to take mobile marketing campaign to each individual. Mobile marketing and mobile advertising undertake bulk text messaging route to reach a large number of customers at one go. These texts can be interactive through short code [...]
Today’s viewers are not mere spectators. They want interaction and freedom of expression. They want to support their favorite team, opine about a product, react to an event and express concern over various issues. Irrespective of where they are located, viewers want to do it all while watching television. Thankfully, the advent of digital communication [...]
